Sales records typically don't stand
for too long without being overtaken by the next best thing, but
somehow, Nokia's el cheapo 1100 handset has reportedly racked up "over
200 million sales" since it launched in 2003. You heard right, this
low-end candybar has put the 100 million iPods, 50 million RAZRs, 10 million Chocolates, and 115 million PlayStation 2
consoles to shame in terms of sheer units moved. Interestingly enough,
the design team that conjured up this cash cow originally dubbed it
"Penny," and the stripped down, dust-proof mobile purportedly entered
the market at precisely the right time to catch the booming overseas
growth as folks worldwide began snapping up their own cellphone. Of
course, such a basic, uninspiring phone isn't for everyone, but
considering the 200 million strong that owned one sometime during their
life, we'd say Nokia found a winner.
Powered by ScribeFire.
No comments:
Post a Comment